Transkordonnyy marketynh: teoretychni, metodychni ta prykladni osnovy : Monohrafiya.
Publishing country: Ukraine
Language: Ukrainian
Author: Hehedosh K.V.
Publisher: Kondor
Publishing city: Kyyiv
ISBN: 978-617-8052-91-1
Publishing year: 2022
Number of pages: 192
Binding: Paperback
U monohrafichnomu doslidzhenni predstavleno teoriyu stanovlennya ta rozvytku marketynhu u transkordonnomu spivrobitnytstvi. Provedeno transkordonnyy marketynhovyy analiz diahnostuvannya Karpats′koho YEvrorehionu cherez orhanizatsiynu ta interaktyvno-informatsiynu skladovu. Dlya tochnoyi otsinky vyznachennya problem aktyvizatsiyi transkordonnoho spivrobitnytstva u Karpats′komu YEvrorehioni bulo provedeno marketynhove ekspertne opytuvannya riznoprofil′nych ekonomichnych uchasnykiv prykordonnoyi oblasti Zakarpattya. Zahalom, znachnu uvahu prydileno udoskonalennyu systemy upravlinnya Karpats′kym YEvrorehionom ta yoho protsesamy, zavdyaky prykladnym modelyam transkordonnoho marketynhu.
Publishing country: Ukraine
Language: Ukrainian
Themes by country: Ukraine
Author: Hehedosh K.V.
Publisher: Kondor
Publishing city: Kyyiv
ISBN: 978-617-8052-91-1
Publishing year: 2022
Number of pages: 192
Binding: Paperback
Stage: PUBLISHED
Format: Printed book
Delivery time: 4-6 weeks
U monohrafichnomu doslidzhenni predstavleno teoriyu stanovlennya ta rozvytku marketynhu u transkordonnomu spivrobitnytstvi. Provedeno transkordonnyy marketynhovyy analiz diahnostuvannya Karpats′koho YEvrorehionu cherez orhanizatsiynu ta interaktyvno-informatsiynu skladovu. Dlya tochnoyi otsinky vyznachennya problem aktyvizatsiyi transkordonnoho spivrobitnytstva u Karpats′komu YEvrorehioni bulo provedeno marketynhove ekspertne opytuvannya riznoprofil′nych ekonomichnych uchasnykiv prykordonnoyi oblasti Zakarpattya. Zahalom, znachnu uvahu prydileno udoskonalennyu systemy upravlinnya Karpats′kym YEvrorehionom ta yoho protsesamy, zavdyaky prykladnym modelyam transkordonnoho marketynhu.
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