KRITIKA MEDIARECHI
Publishing country: Russia
Language: Russian
Author: Vasil′eva V.V., Duskaeva L.R., Ivanova L.YU. i dr.
Publisher: INFRA-M
Publishing city: Moskva
ISBN: 978-5-16-018863-8
Publishing year: 2025
Number of pages: 241
Binding: Hardback edition
Kritika mediarechi - odno iz napravlenij v medialingvistike, osnovannoe na ocenke kachestva rechevoj deyatel′nosti v massmedia. V ramkach etogo napravleniya uzhe sformirovalos′ neskol′ko subdisciplin, v kazhdoj iz kotorych oboznachilis′ svoi podchody k razrabotke problem normy i ocenki sootvetstviya ej. Posobie soderzhit dva razdela. Pervyj posvyashhen praksiolingvisticheskoj kritike mediarechi. V nem pokazano, kak ispol′zovaniem aksiologicheskoj shkaly rechevogo povedeniya v media effektivno - dopustimo (neudachno - nedopustimo - zapreshheno) mozhno ocenit′ kachestvo delovogo, art- i sportivnogo zhurnalistskogo diskursa. Vo vtorom razdele ob′′yasnyaetsya, kakim obrazom ocenivat′ konfliktnuyu mediarech′ i diagnostirovat′ rechevye prestupleniya v media. V chode raboty s knigoj studenty obuchayutsya razdelyat′ professional′nuyu i neprofessional′nuyu rech′ v media, davat′ ocenku kachestvu yazyka i rechi v mediatekstach, a tochnee - kachestvu otbora yazykovych sredstv i rechevych resursov, sootnosya rezul′tat zhurnalistskoj deyatel′nosti s social′nymi, obshhekul′turnymi yazykovymi i rechevymi normami - celesoobraznymi, razreshayushhimi, obyazyvayushhimi, zapreshhayushhimi. Rabota s posobiem prizvana formirovat′ ekorechevuyu kompetentnost′ v media i sposobstvuet formirovaniyu rechevoj mediagramotnosti. Sootvetstvuet trebovaniyam federal′nych gosudarstvennych obrazovatel′nych standartov vysshego obrazovaniya poslednego pokoleniya. Dlya studentov uchebnych podrazdelenij, obuchayushhichsya po napravleniyam podgotovki ZHurnalistika, Reklama i Svyazi s obshhestvennost′yu.
Publishing country: Russia
Language: Russian
Themes by country: Russia
Author: Vasil′eva V.V., Duskaeva L.R., Ivanova L.YU. i dr.
Publisher: INFRA-M
Publishing city: Moskva
ISBN: 978-5-16-018863-8
Publishing year: 2025
Number of pages: 241
Binding: Hardback edition
Stage: PUBLISHED
Format: Printed book
Delivery time: 4-6 weeks
Kritika mediarechi - odno iz napravlenij v medialingvistike, osnovannoe na ocenke kachestva rechevoj deyatel′nosti v massmedia. V ramkach etogo napravleniya uzhe sformirovalos′ neskol′ko subdisciplin, v kazhdoj iz kotorych oboznachilis′ svoi podchody k razrabotke problem normy i ocenki sootvetstviya ej. Posobie soderzhit dva razdela. Pervyj posvyashhen praksiolingvisticheskoj kritike mediarechi. V nem pokazano, kak ispol′zovaniem aksiologicheskoj shkaly rechevogo povedeniya v media effektivno - dopustimo (neudachno - nedopustimo - zapreshheno) mozhno ocenit′ kachestvo delovogo, art- i sportivnogo zhurnalistskogo diskursa. Vo vtorom razdele ob′′yasnyaetsya, kakim obrazom ocenivat′ konfliktnuyu mediarech′ i diagnostirovat′ rechevye prestupleniya v media. V chode raboty s knigoj studenty obuchayutsya razdelyat′ professional′nuyu i neprofessional′nuyu rech′ v media, davat′ ocenku kachestvu yazyka i rechi v mediatekstach, a tochnee - kachestvu otbora yazykovych sredstv i rechevych resursov, sootnosya rezul′tat zhurnalistskoj deyatel′nosti s social′nymi, obshhekul′turnymi yazykovymi i rechevymi normami - celesoobraznymi, razreshayushhimi, obyazyvayushhimi, zapreshhayushhimi. Rabota s posobiem prizvana formirovat′ ekorechevuyu kompetentnost′ v media i sposobstvuet formirovaniyu rechevoj mediagramotnosti. Sootvetstvuet trebovaniyam federal′nych gosudarstvennych obrazovatel′nych standartov vysshego obrazovaniya poslednego pokoleniya. Dlya studentov uchebnych podrazdelenij, obuchayushhichsya po napravleniyam podgotovki ZHurnalistika, Reklama i Svyazi s obshhestvennost′yu.
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