Zrozumiyte, kudy ydut′ hroshi. Finansove myslennya, upravlinnya ta kontrol′ u biznesi

TSya knyha navchyt′ vas bachyty real′nist′ biznesu takoyu, yakoyu vona ye, a ne takoyu, yakoyu vy chochete yiyi bachyty. Vona dopomozhe zrozumity finansove myslennya yak navychku keruvannya, a ne prosto nabir formul. Vy diznayetesya, yak tsyfry perestayut′ lyakaty i pochynayut′ dopomahaty u pryynyatti rishen′, peredbachenni ryzykiv ta rozuminni mezh rostu ta tochok syly. Knyha bude korysnoyu dlya tych, chto keruye biznesom, komandoyu chy napryamom, ale vidchuvaye, scho finansy isnuyut′ niby «paralel′no». Vona dopomozhe pereyty vid intuyityvnoh